Leading From Purpose Podcast

With Nick Craig

​Join Nick Craig, President of Core Leadership Institute and author of “Leading From Purpose: Clarity and The Confidence to Act When it Matters Most” as he interviews some of the greatest minds in the field of authentic leadership and purpose-driven leadership in the modern world.

Featured Podcasts

Bringing Purpose to The Corporate World with Maarten van Beek, Human Resources Director at ING Bank for Belgium, The Netherlands, and Luxembourg


On this episode of the Leading from Purpose Podcast, Nick Craig is joined by one of the biggest Purpose advocates we know, Maarten van Beek, Human Resources Director for Belgium, the Netherlands and Luxembourg at ING Bank.

Purpose has become really popular these days but how you bring it to all employees is something big organizations are just beginning to think about. At ING, they started back in 2017. Overseeing over 25,000 employees in his region, Maarten and his colleagues were already committed to the organization’s Purpose, but knew that in order to have a big impact – they needed to connect each employee’s purpose with that of ING. Today, thousands of employees, from leaders to call center representatives and branch employees, have completed the company’s Purpose to Impact Program.

Listen to hear more on how ING Bank focused on aligning individual goals with the company’s purpose to create something beautiful.

Recent Podcasts

From Boeing to a luxury Italian Hotel Featuring Andrea Pomo


From constructing the Boeing 787 to operations at a luxury Italian Hotel, Andrea Pomo, joins Nick Craig on the Leading from Purpose Podcast this week to talk about transforming vs. adapting through challenging times. The hospitality industry has been severely impacted by COVID-19. Yet, via the lens of purpose, Borgo Egnazia didn’t lay one person off and has used this time to do what few have imagined.

Interview with, former CEO of Ben & Jerry’s, Jostein Solheim


On the Leading from Purpose Podcast this week, Nick Craig is joined by former CEO of Ben & Jerry’s, Jostein Solheim, who is now at the heart of the COVID-19 crisis. How does he run Unilever’s $4 billion U.S. food business to keep up with demand from U.S. grocery stores while also keeping his 8,000 employees safe?Jostein Solheim finds himself leaning on his Purpose to make the shiftfrom “doing” to “being” to get his team through. Jostein, the eternal optimist, reminds us that “we’ll come out of this stronger and better as a humanity, as business leaders, and as a business.”

Bringing Purpose To The Front When Underestimated – Interview with Stacey Tank


On this episode, Nick Craig is joined by Stacey Tank, who had recently been appointed as the next Chief Corporate Affairs and Transformation Officer at Heineken. Stacey is truly one of the most inspiring leaders. She shares her incredible journey of ups and downs and what it really takes to rise to the top as a powerful women in business today. From home improvement to beer, listen to hear how she’ll take Purpose with her to Amsterdam.

How Purpose Transforms Teams – Interview with Michael Kehlet VP of Talent – LEGO Group


Listen as Michael and Nick discuss the transformational power of individual Purpose on a team and the team dynamic.